Finally a tool that makes it easy to bring your unsold customers back into your store to purchase!
MarketPoint provides a proven system used by many of the most successful La-Z-Boy dealers in the nation to target prospective customers that have recently visited your store, but did not purchase.
Now you too can dramatically increase your sales revenue and reinforce relationship based sales in your stores!
Watch these compelling, brief videos to hear La-Z-Boy store owners' perspectives--you can relate to. If you want to make your business moresuccessful and profitable, listen to what Jeff Mauldin, Owner and Ryan Beld, Director of Sales from La-Z-Boy Furniture Galleries-Albuquerque, NM has to say about theirexperiences with the MarketPoint System.
Kevin Mauldin, Owner from La-Z-Boy Furniture Galleries-Denver, CO discusses the factors and the approach he took when making the decision to purchase MarketPoint.
What if you could easily organize special sales events every 3-5 weeks, where in a single day, you could generate 3-10x the sales of a typical weekday? Across all your stores?
Creating and managing marketing campaigns is a drain on time, money and resources. MarketPoint replaces inefficient, generalized direct mail campaigns with an easy-to-implement, cost-effective targeted solution that provides a repeatable, reliable and focused method for running effective direct marketing events, like special invitation-only sales.
Direct mail campaigns are notorious for low hit rates-often less than 0.5%. MarketPoint helps you target high-value, HOT prospects to increase your response rate, decrease your direct marketing costs, and help you reach your ultimate goal-more revenue!
MarketPoint makes this easy by providing a system to create and manage multiple direct marketing sales events to target potential customers that have visited your store but did not purchase. By having the ability to target this group directly with special sales event promotions, MarketPoint users have been able to recapture significant sales revenue.
Cost effective, measurable and targeted marketing that creates significant revenue on your “slow days”!
Easily integrates with your business processes / POS system, including Myriad, GERS, RMS, and others!
Typical ROI after 1 - 3 special invitation sales events!
After the huge success we experienced with our Q1 promotion--MarketPoint announces itsfirst ever price reduction, effective August 1st, 2011! This unprecedented price reduction makes the already affordable marketing software for La-Z-Boy Furniture Gallery “be backs”--an even easier purchase decision for dealers--particularly dealers with 1-2 stores.
This economic relief is great news for the smaller La-Z-Boy dealers and it also demonstrates our commitment to reduce the MarketPoint fees as a result of all the new promotional sign-ups from High Point Market last spring. We brought on 10 new La-Z-Boy Dealer’s with our Q1 High Point Trial offer! And by capturing a larger customer base--we are now able to ostensibly amortize the cost savingsback to our customers.
We are absolutely thrilled at the incredible response dealers have shown us as a result of our video-based marketing campaign. While we’ve been trumpeting the merits of the MarketPoint system for quite a while, what has made all the difference is hearing about the incredible success dealers have been experiencing directly. And that’s partly because their sales success stories were so incredible that they sounded too good to be true to many of you--that’s why you needed to hear it directly from the store owners.
Since Spring Market, we’ve been busy travelling around the country training our MarketPoint promotional clients and getting them prepared for their first events. We’ve also been focused on providing our long standing customers with the best service possible and visiting these seasoned teams with a refresher training on MarketPoint, so everyone is now up to speed on the new reports, other enhancements and best practices.
In fact some of our promotional dealers have already had successful MarketPoint-driven sales events and have been impressed with their sales results, 3-10x their normal Thursday figures or better! Owners are also uncovering sales coaching opportunities for improvement with their sales teams--and as a result they are improving their sales team strategies and customer service. With the MarketPoint System in place, dealers are cultivating customers for life, as well as capitalizing on the active buyers that almost got away.
These successes are good news for everyone. Your success is our success, and the more that the MarketPoint family grows, the more we can do to create enhancements, cost savings and to share best practices. More successes are sure to follow-stay tuned!
It's never been so EASY to Make Your Business More Successful!
Now is a great time to TRY IT FREE! -- Try MarketPoint FREE for 2 MP Events within 90 days!
Make your business better-and more profitable-than ever before. Call us at 503.416.8305today!
MarketPoint pays for itself after just a few sales events. If you would like get started NOW, or have questions, fill in the form below or call 503-416-8308, and we'll get right back to you.
"Our overall sales have dramatically increased as a direct result of using the MarketPoint System. The bottom line is that we close a lot more sales and improved the business dynamics of our sales team. I can't imagine going back to running this business without MarketPoint!"
Tom Foster
La-Z-Boy Furniture Galleries
Indianapolis, IN
"It's changed our outlook on the business, our attitude towards the customer, and our selling culture. Because of MarketPoint our sales process has improved and has become a template for other types of promotions. It's a big part of attaining our monthly goals - we're very happy with the MarketPoint System!"
Jeff Mauldin
La-Z-Boy Furniture Galleries
Albuquerque, NM
"I looked at the first 9 months that we started using the MarketPoint System, so I was curious as to how much it helped our business during this time. I totaled the sales of all the special events, then subtracted the number of events times the original average Thursday. The result is $465,000 in additional sales over 9 months across my 4 stores! The amazing thing is the cost of advertising and monthly support fees were a drop in the bucket compared to our normal advertising expenses."
Kevin Mauldin
La-Z-Boy Furniture Galleries
Denver
"To be able to increase average store sales by such a significant amount is huge! This event has demonstrated that implementing the MarketPoint system was absolutely the right call for us."